Deliciously Desserty Yogurts were a range of indulgent yogurts inspired by favorite desserts and puddings. These included Raspberry Rolly Polly, Tarte Tatin, Tarte Aux Citron, Cherry Bakewell Tart and Sticky Toffee Pudding. Critical to their success was ensuring that the eating experience would make the customer feel like they were eating that dessert rather than just a dessert flavored yogurt.
This was one of my favorite product ranges as it delivered true innovation.